Our mission is to provide you with affordable quality children's identification solutions. We believe that all parents, carers, children's groups and clubs and schools should use ID bands as a way of keeping the children in their care as safe as possible when out and about. We are passionate about providing products that appeal to children and are functional and of good quality. All of our products are tested thoroughly so you can rest assured that you will be pleased with your purchases. We also strongly believe that all adults in charge of children should have basic First Aid skills so we have provided a link to First Aid courses. Your satisfaction is very important to us and we welcome your feedback at any time.